A mix of Danish Design and Indian craftmanship
Choomawear is a brand that seamlessly blends Danish design with the exquisite craftsmanship of India. Our journey began in Kerala, India, where we were inspired to create light and fashionable clothing. Our primary goal is to design a lightweight, comfortable, and stylish wardrobe that can be dressed up or down for any occasion, whether you're heading to the office, the beach, or a party. Our pieces are designed to be versatile and packable, making them ideal for travel.
Our flagship collection, the Street Pyjamas, showcases minimalist designs with a variety of unique cuts. Though the styles are simple, they are always infused with vibrant colors. We cater to individuals with strong personalities, a creative mindset and a positive outlook on life. Our designs embody a sense of individuality and are produced in limited quantities to ensure exclusivity.
Our designs are characterized by bold colors, lightweight comfort, and a touch of boho-chic vibes that appeal to a wide range of individuals. Our carefully curated styles are designed to make you feel effortlessly fabulous without compromising on comfort. Our garments are crafted for women (and unisex styles) who seek to express their unique personalities.
Our designs are produced in limited quantities, ensuring exclusivity and minimizing environmental impact. While the silhouettes remain consistent, the colors and patterns vary with each collection, adding an element of surprise and freshness. We encourage our customers to mix and match our pieces to create their own unique style statements.
Our goal is to empower our customers to feel confident and stylish in their own skin.
